Shoppers and Brands Agree: We Want Proof It’s Non-GMO!
March 9, 2020It’s not just grocery shoppers who are looking for Non-GMO Project Verified products — the brands you know and trust look for the Butterfly when they source ingredients too! As shoppers demand more transparency from food brands, brands are in turn demanding more transparency and more documentation from their suppliers. For the supply chain participants… » Read more
Hidden GMOs in the Seafood Aisle
October 15, 2019GMOs show up almost everywhere in our food—even in our seafood products. If you are a savvy shopper you may wonder how a seafood product could have GMOs, since fish come directly from the ocean. Unfortunately, it is not that simple. GMOs as an added ingredient Many fish products we purchase contain added ingredients, which… » Read more
Navigating Meat Alternatives
October 11, 2019In the past few years, new plant-based meat alternatives have inundated the market. These products resemble meat, but contain no actual animal tissue. They are created with plant-derived ingredients like soy or pea protein. With as many as a quarter of North American millennials describing themselves as vegetarians or vegans, and plant-based diets on the… » Read more
New Standard, Same Butterfly
July 29, 2019The Newest Non-GMO Project Standard is Out Now! You already know that the Non-GMO Project is a nonprofit organization committed to preserving and building sources of non-GMO products, educating consumers, and providing verified non-GMO choices. We believe everyone has a right to know what is in their food and deserves access to non-GMO choices and… » Read more
Are Artificial Flavors GMOs?
May 28, 2019Many of the processed foods that we see on grocery shelves today bear an ingredient label that says “artificially flavored.” Due to the prevalence of artificial additives in the marketplace, one of the questions we are asked most frequently from savvy shoppers is: “Why did I see the word artificial in the ingredients of a… » Read more
Don’t be Caught off Gourd by GMO Zucchini
May 21, 2019Zucchini, a delicious type of summer squash, is one of the lesser-known GMO risk crops. It is almost exclusively grown in the United States. There are only about 2,500 acres of GMO zucchini—that’s ten small family farms worth. While there are well over 200 different varieties of GMO corn, there are only two known GMO… » Read more
If You Eat Meat or Dairy, You Eat Cotton
May 7, 2019We’re all familiar with cotton—this versatile crop is used to make a good portion of the clothing and other textiles most people use daily. However, these consumer goods represent only a small piece of cotton’s impact on our economic and environmental systems. Cotton is considered a high-risk crop under the Non-GMO Project Standard because GMO… » Read more
Sticker Shock: PLU Myths and Truths
April 25, 2019When we think of innovations in today’s supermarket, the mind easily jumps from farm to fridge blockchain tracking, to stores with a million cameras and no checkstands, or even to robots roaming grocery aisles. However, a smaller and much simpler piece of business technology has been pervasive in the marketplace for nearly three decades. Price… » Read more
Grow a Non-GMO Garden!
April 4, 2019As the gardening and growing seasons get underway across North America, it’s easy to be overwhelmed by the choices. Rolling racks the height of NBA players dominate nurseries and garden centers, offering limitless options to the bewildered beginning gardener. If you’re looking to grow a non-GMO garden this season, here are some tips from the… » Read more
GMO Feature: Canola
February 19, 2019Yes, There is Non-GMO Canola! Our readers write to us almost every day to ask why they saw canola in a Non-GMO Project Verified product. There’s a fairly pervasive misconception that all canola is genetically modified, but this is not true! Non-GMO canola does exist; when you see canola in a product bearing the Butterfly,… » Read more
