If You Eat Meat or Dairy, You Eat Cotton
May 7, 2019We’re all familiar with cotton—this versatile crop is used to make a good portion of the clothing and other textiles most people use daily. However, these consumer goods represent only a small piece of cotton’s impact on our economic and environmental systems. Cotton is considered a high-risk crop under the Non-GMO Project Standard because GMO… » Read more
Shoppers and Brands Agree: We Want Proof It’s Non-GMO!
January 14, 2021It’s not just grocery shoppers who are looking for Non-GMO Project Verified products — the brands you know and trust look for the Butterfly when they source ingredients too! As shoppers demand more transparency from food brands, brands are in turn demanding more transparency and more documentation from their suppliers. For the supply chain participants… » Read more
Navigating Meat Alternatives
January 6, 2021In the past few years, new plant-based meat alternatives have inundated the market. These products resemble meat, but contain no actual animal tissue. They are created with plant-derived ingredients like soy or pea protein. With as many as a quarter of North American millennials describing themselves as vegetarians or vegans, and plant-based diets on the… » Read more
Are Artificial Flavors GMOs?
December 30, 2020Many of the processed foods that we see on grocery shelves today bear an ingredient label that says “artificially flavored.” Due to the prevalence of artificial additives in the marketplace, one of the questions we are asked most frequently from savvy shoppers is: “Why did I see the word artificial in the ingredients of a Non-GMO Project… » Read more
The Dairy Diaries: Why Non-GMO Is the Cream of the Crop
June 26, 2020GMOs have a large hoof-print in the world of animal-based products. Keeping them out of the food supply and out of your grocery cart is no small task. As National Dairy Month comes to a close, we tip our hats to all the brands that have committed to non-GMO, bringing you an overview of where… » Read more
Hidden GMOs in the Seafood Aisle
October 15, 2019GMOs show up almost everywhere in our food—even in our seafood products. If you are a savvy shopper you may wonder how a seafood product could have GMOs, since fish come directly from the ocean. Unfortunately, it is not that simple. GMOs as an added ingredient Many fish products we purchase contain added ingredients, which… » Read more
New Standard, Same Butterfly
July 29, 2019The Newest Non-GMO Project Standard is Out Now! You already know that the Non-GMO Project is a nonprofit organization committed to preserving and building sources of non-GMO products, educating consumers, and providing verified non-GMO choices. We believe everyone has a right to know what is in their food and deserves access to non-GMO choices and… » Read more
Are Artificial Flavors GMOs?
May 28, 2019Many of the processed foods that we see on grocery shelves today bear an ingredient label that says “artificially flavored.” Due to the prevalence of artificial additives in the marketplace, one of the questions we are asked most frequently from savvy shoppers is: “Why did I see the word artificial in the ingredients of a… » Read more
Don’t be Caught off Gourd by GMO Zucchini
May 21, 2019Zucchini, a delicious type of summer squash, is one of the lesser-known GMO risk crops. It is almost exclusively grown in the United States. There are only about 2,500 acres of GMO zucchini—that’s ten small family farms worth. While there are well over 200 different varieties of GMO corn, there are only two known GMO… » Read more
Sticker Shock: PLU Myths and Truths
April 25, 2019When we think of innovations in today’s supermarket, the mind easily jumps from farm to fridge blockchain tracking, to stores with a million cameras and no checkstands, or even to robots roaming grocery aisles. However, a smaller and much simpler piece of business technology has been pervasive in the marketplace for nearly three decades. Price… » Read more
